UI/UX Design
Development
Consulting & Strategy
To support their rebrand and modernize how clients explore their extensive equipment catalog, Main Light approached us for a full redesign and rebuild. We created a fully custom frontend integrated with their internal backend system and connected it to a CMS for ongoing flexibility.
Year
2023 – present
Project
Custom headless e-commerce solution
Scope
Design and frontend development, custom CMS, integration of custom backend via an API
Industry
Production & lighting equipment
Technologies
Figma
Click Up

Sanity

Next.js

Vercel

Custom API

Highlights
Modular design system for maximum scalability
Section based layout structure, fully editable via CMS
Page templates for ongoing product and marketing launches
Custom backend integration
Two checkout systems to handle both rentals and sales
Custom checkout tailored to B2B operations
WCAG accessibility compliance
High performance architechture optimized for speed and scale
Optimized for Desktop to reflect Google Analytics data showing 80% of users are on Desktop
UI/UX Design
Development
Consulting & Strategy
To support their rebrand and modernize how clients explore their extensive equipment catalog, Main Light approached us for a full redesign and rebuild. We created a fully custom frontend integrated with their internal backend system and connected it to a CMS for ongoing flexibility.
Year
2023 – present
Project
Custom headless e-commerce solution
Scope
Design and frontend development, custom CMS, integration of custom backend via an API
Industry
Production & lighting equipment
Technologies
Figma
Click Up

Sanity

Next.js

Vercel

Custom API

Highlights
Modular design system for maximum scalability
Section based layout structure, fully editable via CMS
Page templates for ongoing product and marketing launches
Custom backend integration
Two checkout systems to handle both rentals and sales
Custom checkout tailored to B2B operations
WCAG accessibility compliance
High performance architechture optimized for speed and scale
Optimized for Desktop to reflect Google Analytics data showing 80% of users are on Desktop
UI/UX Design
Development
Consulting & Strategy
To support their rebrand and modernize how clients explore their extensive equipment catalog, Main Light approached us for a full redesign and rebuild. We created a fully custom frontend integrated with their internal backend system and connected it to a CMS for ongoing flexibility.
Year
2023 – present
Project
Custom headless e-commerce solution
Scope
Design and frontend development, custom CMS, integration of custom backend via an API
Industry
Production & lighting equipment
Technologies
Figma
Click Up

Sanity

Next.js

Vercel

Custom API

Highlights
Modular design system for maximum scalability
Section based layout structure, fully editable via CMS
Page templates for ongoing product and marketing launches
Custom backend integration
Two checkout systems to handle both rentals and sales
Custom checkout tailored to B2B operations
WCAG accessibility compliance
High performance architechture optimized for speed and scale
Optimized for Desktop to reflect Google Analytics data showing 80% of users are on Desktop
Briefing & Challenges
Before the redesign
Client Brief
We need a mini rebrand and a website that reflects our position as a leader in professional lighting rentals. It should feel modern, clean, and structured. Something that can handle our full catalog, connect with our backend systems, and stay easy for our team to manage.
Client Brief
We need a mini rebrand and a website that reflects our position as a leader in professional lighting rentals. It should feel modern, clean, and structured. Something that can handle our full catalog, connect with our backend systems, and stay easy for our team to manage.
Challenges
Modernize the site without alienating existing users.
Integrate two checkout systems and custom backend solutions.
Integrate large product catalog with 2 different checkout systems
Challenges
Modernize the site without alienating existing users.
Integrate two checkout systems and custom backend solutions.
Integrate large product catalog with 2 different checkout systems
Our Approach
Modular Design System
We developed a flexible, reusable design system tailored for frequent product drops and campaign rollouts, built to align with internal workflows.
Custom Integration Architecture
We developed a high-performance front-end connected to the client’s custom backend and CMS, ensuring smooth data flow and easy internal content management.
Simplified Experience
The interface was designed to support multiple operational systems behind the scenes while maintaining a clean, unified user experience across the site.
The Results
Landing Page
About Page
Project Highlights
Fast, reactive search with instant result rendering, optimized for catalog speed and precision.
Instant Search Experience
Fast, reactive search with instant result rendering, optimized for catalog speed and precision.
Instant Search Experience
Collection pages support instant, responsive filtering without reloads, improving navigation and filtering experience.
Dynamic Filtering
Collection pages support instant, responsive filtering without reloads, improving navigation and filtering experience.
Dynamic Filtering
Similar Projects
Invest at the right stage
Want to build a website with us?
Schedule a 30-minute call to see if we are a good match.


We are the Rebeccas – founders of Same Same Studio, and together with our in-house team and close collaborators, we will work with you from start to finish.
Mo – Fr: 9AM–5PM
GMT+1
07:14PM
Same Same GmbH
Eggerthgasse 8/1b
1060 Vienna
Austria
We only participate in paid pitches.
Join the team
Freelance Frontend Developer
Web design
Design systems & iconography
App Design
Landing pages
Digital Product design
User testing
UX analysis + reports
Freelance UI/UX Designer
Web design
Design systems & iconography
App Design
Landing pages
Digital Product design
User testing
UX analysis + reports
We are not currently hiring, but we are always happy to expand our network of creative collaborators, send us your portfolio to: jobs@samesame.studio
Creative Consulting
Are you a creative looking to start, or grow a creative business? We offer workshops, consulting, and mentorships.
Community
We do not have active social channels right now, but you can check out our recent work here or chat with us on Discord.
Want to build a website with us?
Schedule a 15-minute call to see if we are a good match.


We are the Rebeccas – founders of Same Same Studio, and together with our in-house team and close collaborators, we will work with you from start to finish.
Mo – Fr: 9AM–5PM
GMT+1
07:14PM
Same Same GmbH
Eggerthgasse 8/1b
1060 Vienna
Austria
We only participate in paid pitches.
Join the team
Freelance Frontend Developer
Web design
Design systems & iconography
App Design
Landing pages
Digital Product design
User testing
UX analysis + reports
Freelance UI/UX Designer
Web design
Design systems & iconography
App Design
Landing pages
Digital Product design
User testing
UX analysis + reports
We are not currently hiring, but we are always happy to expand our network of creative collaborators, send us your portfolio to: jobs@samesame.studio
Creative Consulting
Are you a creative looking to start, or grow a creative business? We offer workshops, consulting, and mentorships.
Community
We do not have active social channels right now, but you can check out our recent work here or chat with us on Discord.


