Kylie Fragrance
As part of our ongoing collaboration with Kylie Cosmetics we transformed the existing design system to accommodate a new pillar of the brand – Kylie Fragrance.
Kylie Fragrance
As part of our ongoing collaboration with Kylie Cosmetics we transformed the existing design system to accommodate a new pillar of the brand – Kylie Fragrance.
Kylie Fragrance
As part of our ongoing collaboration with Kylie Cosmetics we transformed the existing design system to accommodate a new pillar of the brand – Kylie Fragrance.
The challenge
Kylie Fragrance is a growing brand, with regular product launches that are heavily branded and designed to make an impact.
The challenge
Kylie Fragrance is a growing brand, with regular product launches that are heavily branded and designed to make an impact.
The challenge
Kylie Fragrance is a growing brand, with regular product launches that are heavily branded and designed to make an impact.
Fragrance universe
The fragrance category is rapidly growing and includes products that range from classic eu de parfum to hair and body mists.
Fragrance universe
The fragrance category is rapidly growing and includes products that range from classic eu de parfum to hair and body mists.
Fragrance universe
The fragrance category is rapidly growing and includes products that range from classic eu de parfum to hair and body mists.
Branded page templates
Each fragrance launch deserves it's own unique moment. We created a design world for fragrance so that every product page, product listing page and homepage takeover engulf the user in the fragrance world.
Branded page templates
Each fragrance launch deserves it's own unique moment. We created a design world for fragrance so that every product page, product listing page and homepage takeover engulf the user in the fragrance world.
Branded page templates
Each fragrance launch deserves it's own unique moment. We created a design world for fragrance so that every product page, product listing page and homepage takeover engulf the user in the fragrance world.
Branded content
Fragrance products tell their own stories. With small adjustments and additions to the existing design we made storytelling easy and product exclusive.
Branded content
Fragrance products tell their own stories. With small adjustments and additions to the existing design we made storytelling easy and product exclusive.
Branded content
Fragrance products tell their own stories. With small adjustments and additions to the existing design we made storytelling easy and product exclusive.
Dynamic content
Product pages with modules dedicated to content that is customizable to accommodate the uniqueness of each product.
Mega menu styling
Small micro animations go a long way in making the user experience feel special.
Dynamic content
Product pages with modules dedicated to content that is customizable to accommodate the uniqueness of each product.
Mega menu styling
Small micro animations go a long way in making the user experience feel special.
Dynamic content
Product pages with modules dedicated to content that is customizable to accommodate the uniqueness of each product.
Mega menu styling
Small micro animations go a long way in making the user experience feel special.
Branding support
Working closely with the brand team we make sure that every launch stays true to the branding while complying to WCAG 2.0. color contrast requirements.
Branding support
Working closely with the brand team we make sure that every launch stays true to the branding while complying to WCAG 2.0. color contrast requirements.
Branding support
Working closely with the brand team we make sure that every launch stays true to the branding while complying to WCAG 2.0. color contrast requirements.
Impact
A one of a kind immersive experience for every product launch. We founded an entire world for fragrance within the Kylie Cosmetics design eco system.
Highlights
→ Dynamic branded PDP templates
→ Homepage takeover
→ Mega menu micro animation
→ Branded content
We love to work with brands that value both conversion and brand experience. If you are looking to invest in something beautiful that will perform, contact us.
We love to work with brands that value both conversion and brand experience. If you are looking to invest in something beautiful that will perform, contact us.
We love to work with brands that value both conversion and brand experience. If you are looking to invest in something beautiful that will perform, contact us.